Digital Marketing

How to Define Your Target Market

One of the most commonly overlooked things when you start your first home based business is knowing how to define your target market. But it’s one of the most essential elements for any form of business marketing success. Answer the following three questions for me:...

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The B.S. Funnel

A few days ago we looked at the Marketing Funnel, aka the Product Funnel.  Today we’re going to look at another funnel that we all spend too much time in - the B.S. Funnel. The B.S. funnel is where you spend your time when you should be in the marketing funnel.  The...

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